Our Story


Not Just a Flash in the Pan.


It All Started With an Idea...

AQ’s origin story is rooted in a passion for the Foodservice Equipment and Supplies industry. After college, Kent Motes, Sr. joined his father’s FES dealership, E.H. Thompson. Kent recognized an opportunity to market, quote, and sell foodservice equipment better and, most importantly, faster. Then he made it happen. Kent’s big idea started small in a Jacksonville hotel room. Today, AQ is the world’s largest and most comprehensive product database and CPQ software dedicated to the FES industry and is widely considered the industry standard in technology and innovation. This year, AQ became a part of Revalize, a newly-formed software conglomerate aimed at accelerating revenue operations for manufacturers in various sectors. Our team continues its dedication to delivering the most comprehensive software solutions for our customers and we are excited to have elevated support from our sister companies to achieve this goal.

AutoQuotes conception - AQ software on floppy disks

Kent’s innovative idea came to life. The entire program and database fit on three floppy disks.

AQ software moves to CD’s

As technology improved, so did AQ and in 1997 AQ customers starting receiving product listings on CD.

AQ exceeds 100,000 products

A huge milestone in AQ history that led to a few more CD’s in our customer’s mailboxes.

Moving on up...to DVD's.

As the 2000’s were underway, DVD’s became the norm in our homes and at AQ.

Expanding AQ's borders

AutoQuotes crossed the pond in 2007, opening an office in Birmingham, United Kingdom called CaterQuotes.

Reaching for the...CLOUD!

AQ moves to the Cloud with it’s newest version – AQ360.

AQ + AQD = Smarter Kitchen Design

AQ expands it’s portfolio with AQ Designer, our CAD-based design software.

Order tracking, anyone?

AQ OrderStatus is the only comprehensive order tracking system in the foodservice equipment and supplies industry.

Introduced AQ Analytics

AQ updates it’s CPQ software with a built-in analytics feature helping customers view their quoting activity at a glance.

Launched AQ SKU

AQ SKU is an integration tool for dealers, distributors and reps to move their inventory faster using AQ.

AQ receives growth investment from Luminate Capital Partners

AQ and Luminate announce a strategic investment to support the continued growth of AutoQuotes and CaterQuotes.

AQ from Anywhere!

AQ launches a brand new mobile app so customers can access AQ from wherever their work takes them.

Launched the AQD Plug-In for Revit

AQ expands AQ Design Solutions to include the AQ Designer Plug-In for Autodesk Revit putting design in reach for more customers.

Introduced SpecQuote

In partnership with MAFSI, the SpecQuote integration helps reps who subscribe to SpecPath turn quotes faster.

Launched AQ Insight

An analytics platform designed especially for Manufacturers, AQ Insight Pro provides visibility into key metrics so manufacturers can track their quoting activity and traction on the AQ platform.

Introduced Quote Acceptance

Accessing an AQ quote via a web viewer, customers can accept, decline, and supply an electronic signature, simplifying the quoting process and streamlining communication.

Launched AQ Pay

AQ launches AQ Pay, powered by Currency, to simplify the payments process by offering click-to-pay capabilities right from an AQ quote.

Launched AQ Products API

AQ launches the Products API, allowing manufacturers and dealers to leverage AQ’s comprehensive and standardized data across multiple platforms.

Launched AQ Insight for Reps

An analytics platform designed especially for reps, AQ Insight for Reps provides visibility into key metrics so reps can track their quoting activity and traction on the AQ platform.

AQ acquires Axonom

AutoQuotes announces Acquisition of Axonom, a digital platform for Visual Configuration of B2B Finished Products.

AQ becomes a part of Revalize

The formation of Revalize is announced, a new software company aimed at delivering sector-specific solutions for manufacturers.

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